Danish Export - The Conference
Servitization - how the fusion of products and services leverages customer satisfaction.
Time
02.05.2024
10.00-15.00
Price
Free of charge for members of Danish Export Association
Bring your colleagues
DKK 2.085,- for non-members
Ever feel like just selling a product isn't cutting it anymore? You're onto something! Your products are no longer the sole architects of business success: It's not just about what you sell; it's about the experience you provide, the solutions you offer, and the lasting relationships you build.
At Danish Export - The Conference, we'll look at how you go beyond selling your products by delivering better experiences and building relationships that stick.
Why attend:
- Uncover untapped potential: Discover how integrating services with your products can reveal new avenues for growth, revenue, and customer satisfaction.
- Refine your competitive edge: Gain insights on leveraging servitization to differentiate your business by creating lasting impressions beyond the initial sale.
- Be customer-centric: Learn how to tailor your offerings to address customers' needs, foster loyalty, and become an indispensable partner in their success.
- Networking and Collaboration: Connect with like-minded business leaders, marketing experts, and sales professionals to exchange ideas and forge collaborations that transcend industry boundaries.
In other words, join us at The Conference - together, we'll dive into how the fusion of products and services can leverage satisfaction and add long-term value for your customers and your export company.
Program
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10.00
Registration & Networking
Coffee up, grab a light breakfast, and say hi to the other attendees.
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10:30
Welcome to Hempel
Kim Scheibel, Customer Futurist, Hempel -
10:35
Welcome to the conference
Anette Galskjøt, CEO, Danish Export Association -
10:40
Presentation and networking
Sebastian Schwarz, Deputy CEO & Head of Danish Export Academy, Danish Export AssociationA networking activity to kick off discussions and foster engaging conversations.
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11:00
Sustainable service concepts of the future
Andrew Hoff, Senior Consultant, Force TechnologyAndrew will elaborate on the findings and experiences of the project Servitize: The Sustainable Service Concepts of the Future. The project aims to enhance the competitiveness of Danish industrial SMEs by creating new business models that leverage the sweet spot between Servitization, Digitalization, and Sustainability.
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11:30
Using performance advisory to build trusted customer partnerships in Hempel
Mads Raun Bertelsen, Director Data and Technology, HempelFocusing on solutions rather than products, Hempel has transitioned into helping customers achieve financial and sustainability goals. Mads shares how Hempel becomes a partner rather than a supplier by projecting the impact from different solutions prior to application, following up on vessel performance after application and enrolling Hempel's customers in proactive alerts related to logistics and performance risk.
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12.00
Networking lunch
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13:00
The Digital Adventure of C.C. Jensen
Morten Henneberg Head of Innovation & Validation, C.C. JensenThe presentation on C. C. Jensens Digital Adventure will try to encompass and enlighten on what has been the (sometimes tough) learnings from starting a digital journey and maturing it towards a full-scale digital business solution.
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13:30
Coffee break
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14:00
Creating value beyond products – an alternative business model
Karina Goos, Co-CEO at Care4Farm ApsKarina will take you through the concept of Product-as-a-Service (PaaS) and how working with service in your business model can improve customer satisfaction, growth, cash flow and more.
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14:45
Wrap up
Sebastian Schwarz, Deputy CEO & Head of Danish Export Academy, Danish Export Association -
15.00
Guided tour at Hempel
Take a closer look at Hempel's unique and impressive head quarters.
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Mads Bertelsen, Director, Data and Technology, Marine Solutions, Hempel
With 10+ years of experience in using digital tools to generate business insights, Mads has a background in mgmt. consulting, and working in a digital startup focused on shipping before joining Hempel in 2017. The Data and Technology function is a global team developing new technical and digital services to be used both by commercial teams in Hempel and by customers.
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![[Brug Ikke] Andrew Hof Force Technology](/media/e10kkhkj/brug-ikke-andrew-hof-force-technology.jpg?center=0.3558497920171535,0.43666666666666665&mode=crop&quality=80&width=520&height=340&rnd=133553182334030000)
Andrew Hoff, Chief Consultant, FORCE Technology
Andrew is the project manager for Servitize – Future Sustainable Service Concepts, a project that supports sustainability in ecosystems. For the past 10 years, Andrew has been working on business development with a background in Service Innovation and digital development, focusing on Danish manufacturing companies.
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Karina Goos, Co-CEO, Care4Farm
With a strong background and track record within the traditional manufacturing industry as well as SaaS enterprises, Karina helps companies to combine the winning aspects of both business approaches to develop new, advanced and alternative business models in order to overcome stagnation, disruptive trends in industries and ensure growth on top and bottom line. In particular, Karina helps to develop Product-as-a-Service business models.
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Morten Henneberg Head of Innovation & Validation, C.C. Jensen
Morten is a development manager at C. C. Jensen, where he and his teams work on sensors, data handling, and digital models, which have been developed from concept to full-scale business implementation. C. C. Jensen's digital adventure along with their customers has innovated insights into oil condition monitoring for critical machinery such as mining mills, drill rigs, ship thrusters and engines.
Contact
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Sebastian Schwarz
Deputy CEO & Head of Danish Export Academy+45 2366 7788 ses@danishexport.dk -
Emma Matilde Petersen
Learning & Development Consultant+45 2788 6698 emp@danishexport.dk
Sebastian Schwarz
Deputy CEO & Head of Danish Export Academy
Vil du udvide dit netværk, så er der god sandsynlighed for, at Sebastian kan hjælpe dig. Han har mange års erfaring i Danish Export og et stort netværk og har derfor kompetencerne til at sætte dig i forbindelse med nye kontakter.
Sebastian er født og opvokset i Tyskland, har en kandidatgrad i statskundskab fra Københavns Universitet og mange års erfaring med internationale samarbejdsprojekter, kompetenceudvikling, videndeling og ledelse. Hans erfaring, overblik og evne til at skabe fælles fodslag giver ham et stærkt fundament for at give dig nye impulser i forhold til dit internationale arbejde.
Emma Matilde Petersen
Learning & Development Consultant
Du møder Emma, når du deltager på Academys aktiviteter. Her koordinerer hun seminarer og webinarer, for at klæde dig og dine kollegaer på til at erobre nye eksportmarkeder.
Hvis du har læst markedsrapporter og analyser fra Danish Export, så er det også Emma, der har stået bag. Hun har en uddannelse inden for International Business, og er derfor ekspert i at omdanne data og tal til brugbar fakta.
